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China Without Fear
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Chinese flag and Union Jack 

In partnership with China-Britain Business Council

China Without Fear – a workshop for British exporters


It's no secret that doing business in China requires a different mindset from what we're used to for dealing with "western" markets. For instance, there is a stronger emphasis on respect and hierarchy compared to in UK business relationships.

It is also important to understand that China cannot be treated as one single market. Whilst China's population is becoming increasingly urban, there are nonetheless various different regional economies and economic hubs. You will therefore need to research the regional economic and cultural differences that could impact the success of your product and develop the right strategy for each market.

Despite its challenges, the Chinese market can be an extremely lucrative long term investment for British businesses. China is already the world's largest economy on a purchasing power basis and since the economic reforms and 'opening up' policy of the late 1970s, China has experienced a period of rapid economic growth, averaging almost 10% per annum for the three decades up to 2010. Over this period China's economy effectively doubled in size every eight years!

This one-day training course will help guide you through the intricacies of doing business in this dynamic country.


Workshop schedule:

09:00 Coffee and registration

09:30 Introduction

09:40 The Opportunity & How to Find Partners

10:30 Getting Goods to Market and Customs Compliance

11.10 Break

11.25 Setting up a Chinese Entity

12.00 Practical Issues of Business: getting paid, submitting taxes and repatriating profits

13.00 Lunch

14.00 Marketing to Chinese Digital Consumers

15:15 Protecting your Intellectual Property

16:15 Break

16.30 Tea Tasting and a Brief Discussion of Chinese Business Culture


The Presenter - Avi Nagel

Avi is a China Business Adviser for London. Originally from the US, he is a Mandarin speaker with four years of experiencing living in China. Having worked for a multi-national real estate company and then a Chinese investment management firm in Beijing, he understands the complexities of doing business in China and how Chinese investors look at investment opportunities. He worked for multiple years in real estate investment prior to moving to China and has a BA in Economics from Reed College.

Avi will be joined, in person or by live video link, by practitioners of business from, some of the world’s most exciting and challenging markets.




Member price - £299 + VAT*

Non-member price - £399 + VAT

*Please note that only Associate, Full and Business Members are eligible for this preferential rate.


Continuing Professional Development (CPD)

This course is CPD certified - 10 points


Before booking please make sure you read our training course terms and conditions. Booking a place on one of our training courses implies acceptance of these terms.


Dates and locations

Start date

End date


05/11/2019 05/11/2019 London Book Now


To discuss our training courses:
Call +44 (0)1733 404400